Make Them Lean In:
Pitching techniques that really work
This is one of our series of talks created especially for Elevate, featuring creative training specialist Matt Bolton-Alarcón from Special Sauce Training.
In this engaging, insight-packed session, Matt will guide you through a more creative, confident approach to pitching. Whether you're presenting to clients, colleagues, or stakeholders, this talk will help you move beyond slide decks and connect through emotion, clarity, and powerful storytelling. Drawing on real examples from the advertising world and beyond, Matt shows how small changes in approach can make a big difference to how your ideas land. Through practical tools, clear frameworks, and relatable stories, you’ll learn how to shape a pitch that cuts through, connects, and compels.
What you’ll learn in Matt’s talk:
How to get attention from the very start
The process of preparing for a pitch
Understanding your audience and where you want to take them
The art of storytelling
Blending your communication styles to better engage everybody
DOWNLOAD MATT’S NOTES AND TAKEAWAYS
Listen to Matt’s session on Spotify, Apple podcasts, or YouTube
This podcast was recorded at Protein Studios in Shoreditch with a live audience.
Our sound and mix engineer is Matteo Magariello and our producer is Peter Kerwood.
About Elevate
Elevate is a pioneering free mentoring programme that has been designed with a specific goal in mind – to inspire, inform and empower people within the event industry.
Elevate operates thanks to the generosity of our Partners; Cvent, Jack Morton Worldwide, Live Union, Powwow Events, Protein STUDIOS (venue partner), PSP, The Production Department, We Are Collider, CastleBell, SPECIAL SAUCE TRAINING LTD (training partner) Times Ten Coaching and Nic Neal (people and culture partners).
Together, we’re changing lives, careers and the events industry for the better.